A Journey through Pareto Systems’ Coaching Process

Tuesday, December 19 at 12noon ET / 9 am PT

Are you ready to embark on a transformative journey towards achieving your personal and professional aspirations? Join us for an exclusive webinar, hosted by Duncan MacPherson, CEO of Pareto Systems and co-author of The Blue Square Method.

At Pareto Systems, we’re committed to helping financial professionals realize their true potential. In this engaging and informative webinar, we’ll take you behind the scenes of our renowned coaching process, giving you a firsthand look at how we empower individuals to take control of their destinies.

Here’s what you can expect:

• Gain insight into Pareto Systems’ mission and core values, which underpin our coaching philosophy. 
• Explore the coaching landscape and understand why coaching is a game-changer in personal and professional growth.
• Dive deep into our coaching approach, discovering the best practices and strategies that drive success.
• Learn about the tangible outcomes and benefits you can achieve through Pareto Systems’ coaching, with real-life success stories as your guide.

This webinar is your opportunity to uncover the power of Pareto Systems’ coaching firsthand. Whether you’re a professional seeking to elevate your career or an entrepreneur looking to take your business to new heights, our coaching can help you find your ’Blue Square’ - that perfect alignment of passion and purpose.

This webinar will include a live Q&A with Duncan MacPherson. You can ask your questions live, or enter one when you register below.

Reserve your spot here: paretosystems.com/webinars

Can’t make it, but don’t want to miss out? Don’t worry, register now and ask your question, and we will give you access to the recording following the broadcast.

If you are a financial professional who has moved beyond having a book of business to that of running an actual business, and by that, we mean you place as much importance on practice management and relationship management as you do on asset management, we’d like to introduce you to The Toolkit CRM powered by Pareto Systems.

In addition to providing you with automated best practices that will strengthen your client relationships and create efficiency and consistency within your overall team and business, being a subscriber of The Toolkit also provides you with a full array of scripts, tools and templates drawn directly from The Pareto System Coaching and Consulting deliverable, all connected to the functionality of the Toolkit.

Learn more at www.toolkitcrm.com

Smaller business teams often face one problem…

The number of people is few and responsibilities are plenty. So, each person may need to wear multiple hats.

And when one member falls sick, other people may have to jump in right away to cover.

Amidst all this, can you ensure a consistent experience for the client? If not, it can be a huge problem!

Listen to this short clip to hear how to effectively address this problem faced often by smaller teams.

Stream the entire Always On Podcast episode by clicking here: paretosys.co/AODM_ep49

Strategies for a Multi-Million Dollar Exit

Are you ready to translate your life’s work into a meaningful legacy? Join industry thought leaders Duncan MacPherson, co-author of The Blue Square Method, and Ted Jenkin, trailblazing CEO of oXYGen Financial, as they unveil cutting-edge strategies for significantly increasing the enterprise value of your financial practice.

In this insightful webinar, you’ll explore:

• Innovative methods to amplify the value of your business and captivate high-worth buyers. 
• Insider insights into the evolving landscape of private equity and current valuation trends.
• Real-world examples of businesses that achieve and exceed a 15x cash flow selling point.
• Tailored exit approaches ranging from partial sales to perpetual involvement, all while securing your family’s financial comfort.

Watch the replay by clicking here: Maximizing Your Practice’s Value: Strategies for a Multi-Million Dollar Exit | GoToStage.com

Advisors, a traditional "broker" mindset may be limiting your business growth.

In other words, it’s important to move away from a transactional way of doing business and focus on building relationships, streamlining processes, and improving client relationships.

We explore ways to do just that on this episode of the Always On Podcast featuring Max and Lucas Winthrop.

Check it out by clicking here: paretosys.co/AODM_ep49

Embracing the C-Suite with Max and Lucas Winthrop

For years, financial advisors saw themselves as brokers, being mostly transactional and product-driven.

Today, advisors wear many hats. It’s no longer just a book of business, but an actual business!

In this episode, Duncan MacPherson joins Max Winthrop, CEO, and Lucas Winthrop, COO, of Winthrop Wealth and long-time clients of Pareto Systems. They emphasize the importance of embracing a C-suite approach to streamline core business functions and deliver a consistent and elevated client experience.

They discuss:

• How to build effective functional teams with high functional accountability
• How key C-suite positions can be refined and optimized for an advisory practice
• The need for a philosophical alignment across the firm, which spills over to clients and strategic partners
• Strategies for creating a process-driven and well-integrated business structure 
• And more

Stream the new episode of Always On by clicking here: paretosys.co/AODM_ep49

You might get the biggest referral of your life and then have an HR issue and then take a sabbatical to rejuvenate and then experience a massive disruption in the form of volatility and then deepen your bench strength. And then there might be a little lightning strike of some kind, and then you acquire a business. It’s all very meaningful. Keep your eye on the prize, plan for the future, not only to give you confidence and clarity, but also to liberate you to live…

Download Chapter 1 of my new book The Blue Square Method for free now at: thebluesquaremethod.com

Missed Duncan MacPherson, CEO of Pareto Systems, recent webinar? Watch the replay here:

paretosys.co/sp2024

Team Strategic Planning: Navigating the Future with Clarity and Resilience

Optimize your team’s 2024 strategy with innovative and actionable insights! This interactive webinar will guide your team to formulate coherent and compelling plans, aligning with your overarching objectives, and navigating the future with clarity and resilience.

What You’ll Gain:

• Strategic Clarity: Ensure coherent and compelling strategic planning.
• Actionable Insights: Implement innovative strategies seamlessly.
• Focused Alignment: Align team objectives with organizational goals.
• Dynamic Adaptability: Navigate unforeseen challenges with resilience.

Don’t miss out on empowering your team to excel in 2024! 

Misaligned perceptions can hinder your ability to secure loyal advocates and referrals.

That’s why top advisors spend significant time managing relationships and ensuring that the clients *appreciate* their value!

Dive into the latest episode of the "Always On Podcast" as Steve Phillips and Duncan MacPherson explore techniques for effectively communicating your value and strengthening client relationships.

You don’t want to miss this insightful conversation.

Find links to stream the latest episode here: paretosys.co/AODM_ep48

Make Your Clients the Voice with Steve Phillips

Have you ever stepped into your clients’ shoes to see your business from their point of view? Understanding how they perceive your value is key to building lasting relationships.

In this episode, Duncan MacPherson engages in a thought-provoking conversation with Steve Phillips, Chief Practice Management and Development Officer at USA Financial and a consultant at Pareto Systems. Together, they explore strategies for effectively articulating your value proposition and turning clients into enthusiastic advocates.

They also discuss:

• Three golden questions to ask your existing clients
• The path from endorsements to introductions (i.e., quality referrals)
• How “client advisory councils” and “ideal client meetings” can rejuvenate your relationships and generate valuable feedback
• Powerful ways to position (not pitch!) your value to clients
• And more

Stream the new episode of Always On by clicking here: paretosys.co/AODM_ep48

First Trust continues to invest in the guardians of wealth - the financial advisor - aka the noble profession. And Duncan will continue to show up to share the mindset and best practices of the best fee-for-service professionals in the world!

To whom are you going to hand the torch to ensure your clients are in good hands? And many generations within those families are well looked after. Well, the point here is that as you go from where you are, to where you’re going to inevitably end up, it’s not a straight line. There are peaks and valleys, there’s winds, there’s setbacks, and through that, there’s a signal to noise ratio...

Download Chapter 1 of Duncan’s latest book The Blue Square Method for free now at: thebluesquaremethod.com

As Matt Cardella rightly said on the latest ‘Always On Podcast’ “Advisors are in the people business!”

Managing people is a major part of their day-to-day work, both with clients and employees.

In this podcast, Matt shares his personal journey of rejuvenating the relationships in his business, and how they have taken his business to the next level.

It is a must-listen for all advisors! Tune in now by clicking here: paretosys.co/AODM_ep47

It’s hard to put your finger on it, but you can feel it. Your clients can feel it. In fact, they’re likely drawn by it!

Check out Duncan’s insightful and dynamic conversation with Matt Cardella, financial advisor at Raymond James, about connecting authentically with clients by clicking here: paretosys.co/AODM_ep47 

Rejuvenating Client Relationships with Matt Cardella

Advisors, are you looking for ways to rejuvenate your client relationships?

Creating a meaningful impact in their lives is only a part of it. It’s equally important that your clients know (and appreciate) your value and process!

In this episode, Duncan MacPherson joins Matt Cardella, a financial advisor at Raymond James. Matt shares how his business has achieved professional contrast and improved relationships with a process-driven approach.

They discuss:

• How to make your message more compelling by thinking beyond the technicalities
• The significance of converting ideas into intellectual property
• Connecting “authentically” with your clients
• How to make your clients appreciate you more
• The path to greater work-life balance as a financial advisor
• And more

Stream the new episode of Always On by clicking here: paretosys.co/AODM_ep47 

Testimonials serve as critical decision-making elements for potential clients, with a substantial 93% of individuals basing their choices on them. They act as a keystone in the selection of a financial advisor, offering prospects a glimpse into the real-world experiences of existing clients.

Want to learn more? Attend the “Step-by-Step: Crafting Client Testimonial Videos that Resonate” webinar on Tues, Oct 10 at 12:00 PM ET. Register free here: paretosystems.com/webinars

If you’re an advisor trying to connect with the next generation of your clients, the latest “Always On Podcast” is for you!

In this episode, Jeff Savlov and  Duncan MacPherson talk about strategies to engage families without getting technical and mentioning numbers.

Tune in now to learn more about the intersection of wealth management and family dynamics!

Listen now, or save this episode for later, by clicking here: paretosys.co/AODM_ep46

The Art & Science of Effective Client Testimonial Videos

Don’t let the SEC’s new rule on client testimonials pass you by! It’s time to seize the opportunity to boost your marketing strategy with compelling video testimonials. Not only do these videos provide social proof, but they also illuminate the value you bring to your clients.

Hosted By: Duncan MacPherson, a thought leader in the financial industry. Co-Hosted By: Word Wrangler Laura Garfield, and Creativity Czar Sharon Gottula, co-founders of Idea Decanter a leading video production company in the advisory space.

Are you ready to convert more website visitors into potential clients?

Join us to:

• Uncover a fail-proof system for crafting impactful testimonial videos
• Navigate the compliance approval process with ease
• Elevate your testimonials to unparalleled heights

Watch the replay here: paretosystems.com/webinars

On-Demand Video available now!

Duncan MacPherson, CEO of Pareto Systems, Alex Lerch and Seth  Diener, both from Oak & Stone Capital Advisors Advisors uncover the knowledge and tools needed to tap into the genuine voices of your clients and weave them seamlessly into your branding narrative.

Watch the replay free here: paretosys.co/webi_replay

To ensure wealth transfer does not hurt family relationships, it is important to engage all family members in the process!

In the latest episode of Always On, Jeff Savlov and I discuss how advisors can initiate difficult conversations with families and prepare them for succession.

Stream the full episode today

Balancing Riches and Relationships: Family-Centric Wealth Management with Jeff Savlov

It is very common for first-generation, self-made, affluent people to shield their children from hardships. But that safety net can become a hammock of complacency…and entitlement!

In this episode, Duncan MacPherson joins Jeff Savlov, Family Business and Wealth Consultant, and the founder of Blum & Savlov, LLP. They discuss how to address family dynamics in wealth management — ultimately avoiding strained relationships among all future inheritors of wealth.

They discuss:

• Why family dynamics play a crucial role in continuity and succession planning
• Major challenges in family business succession (and how to address them)
• Resources for financial advisors to help address family issues faced by affluent clients
• How to engage families — including children — in the financial planning process
• And more

Stream the new episode of Always On by clicking here: paretosys.co/AODM_ep46

We would love to hear your thoughts on this episode or answer any follow-up questions. Please feel free to reach out!

Duncan often asks clients "What does Nirvana look like for you in the next five to 10 years?" And it provokes a conversation that he likes to run with, and take all the way to the end. Because every business is built to be sold, and every investment of effort you make working on your business contributes to that liquidity event.

Read more in Duncan’s latest book "The Blue Square Method": thebluesquaremethod.com

Now, you might say to yourself, well, I’m not going to sell my business. You still have to begin with the end in mind, and at a minimum, define your continuity and succession plan. Every effort that you make in running and growing the business is an investment that increases its value and attractiveness to future potential buyers...

Read more in Duncan’s latest book "The Blue Square Method"! Download Chapter 1 free here: thebluesquaremethod.com

Are you looking to make a lasting impression on your clients?

In the latest podcast Always On episode, Cathi Durrell and Duncan discuss how to improve your branding through greeting cards. Creating a sense of familiarity, becoming more referable, showcasing your values…they cover it all. Ready to enhance your clients’ experience? Tune in now!

Stream the new episode of Always On by clicking here: paretosys.co/AODM_45

How to Finish Strong and Build Momentum for 2024

If you are aiming for a prosperous upcoming year, fueling the present with momentum is crucial. Carry the momentum from this year by planning for an outstanding Q4 now.

Recent events have caused a ripple effect in the industry, leading many advisors to dwell on uncontrollable factors and take a pessimistic outlook. While Andy Grove’s assertion, “Only the Paranoid Survive,” might hold some merit, there’s also significant value in optimism and focusing on actionable elements.

Click here to read more on LinkedIn

The reason we say that branding is a continual effort is because the law of optimization reminds us that we have to continually refine and optimize to rejuvenate, in order to keep up with natural decline. Think of exercise. Have you noticed that disciplines take far longer to compound than neglect requires to erode them? Don’t misinterpret this. We are glass-half-full optimists, but we’re always mindful of competitive forces, commoditization and the law of familiarity. You might have heard the joke about the parkour enthusiast jumping from building to building and feeling energized, and on one jump missing the landing and falling. According to the story, someone on the fifth floor heard him yell, “So far so good!” If we allow ourselves to take things for granted, we can engineer our own collision course with obsolescence.

In their recent conversation on the ’Always On’ podcast, Duncan MacPherson and Martin Luc Derome, President of Queenston, discussed the key factors that buyers and sellers should consider.

Catch their full conversation here: paretosys.co/AODM_ep44

You manage money, business, and people. You have to apply the same level of importance to all three!

This means when you sell your business, you have to ensure your clients are left in good hands.

You may also need to downsize the number of clients if you are unable to serve them all effectively.

Gain deeper insight into the "people" aspect of your business, especially M&A transactions, in the latest episode of Always On: paretosys.co/AODM_ep44

A lot of advisors rush into selling their business.

They often forget that the goal is not just to earn maximum money.

Strategic fit, making sure your clients are taken care of…these factors also matter!

Learn how to find the ideal buyer/seller for your M&A transaction in the latest episode of Always On: paretosys.co/AODM_ep44

Strategic Acumen in Mergers and Acquisitions with Martin Luc Derome

Selling a business is a once-in-a-lifetime opportunity for many advisors.

Do you really want to rush into the transaction? Or do you want to make sure you find the right buyer, receive maximum enterprise value, and leave your clients in good hands?

In this episode, Duncan MacPherson interviews Martin Luc Derome, president of Queenston. Specializing in mergers, acquisitions, and valuations in the financial services industry, Martin has invaluable insights for both buyers and sellers on how to navigate the transaction successfully and effectively.

They discuss:

• The dos and don’ts of M&A in financial services
• Actionable steps that help you maximum your enterprise value
• Queenston’s proprietary process to navigate a business sale from start to finish
• How to find the ideal buyer/seller (beyond just AUM or EBITDA)
• And more

Stream the new episode of Always On by clicking here: paretosys.co/AODM_ep44

Unique Value Proposition: "Clients aren’t buying isolated solutions; they’re investing in your process. Emphasize your uniqueness and the value you bring. Clear, concise, and relatable communication is key.

With over 13,000 specialist terms, the financial sector can be overwhelming. It’s not about impressing clients with jargon, it’s about simplifying their lives. Let’s make finance relatable. 

Crafting Your Strategic Path to Financial Freedom

Missed the live broadcast? Watch the replay on demand: paretosys.co/retire5

Join industry leaders Duncan MacPherson, CEO of Pareto Systems, and Acquisition Expert Ted Jenkin, CEO of Oxygen Financial, in this exclusive webinar as they unveiled the proven strategies and actionable steps to help you retire in just 5 years. If you’re eager to fast-track your journey to financial independence, this webinar is a must-watch.

During this engaging session, Duncan and Ted guided you through a roadmap tailored to accelerate your retirement timeline. They shared invaluable insights and practical tips on how to optimize your resources and make the most of your financial opportunities.

Key Highlights:

• Defining Your Retirement Vision
• Leveraging Income Streams
• Building a Support Network
• Embracing Lifestyle Adjustments
• Overcoming Roadblocks

Watch the replay on demand: paretosys.co/retire5

When you sell a business, there are multiple ways you can structure the deal.

Before you sit at the table and start negotiating the terms of your sale, I encourage you to check out the latest Always On podcast.

In this episode, Ted Jenkin highlights key factors to keep in mind to get maximum value for your business.

Tune in to learn more about creative ways to structure a transaction by clicking here: paretosys.co/AODM_ep42

"Enjoy the peace your valor won. Let independence be our boast, Ever mindful what it cost; Ever grateful for the prize, Let its altar reach the skies!" - Joseph Hopkinson 

Selling a business is no longer a simple buy-sell transaction. There is great potential to be creative and structure the transaction such that it leads to better outcomes.

In fact, you can also sell and stay, enjoying “work optional.”

In this episode, I speak with Ted Jenkin, CEO of oXYGen Financial, about navigating continuity and succession plans in the current environment. Ted shares insights from selling his own multi-million-dollar business and helping several other advisors!

Tune in now by clicking here: paretosys.co/AODM_ep42

Unlocking Financial Impact and Legacy with Ted Jenkin

The Power of Partial Sale for Financial Advisors’ Business Transition

In this insightful podcast, Duncan MacPherson speaks with Ted Jenkin, CEO of oXYGen Financial and they explore the substantial financial impact that advisors can realize over time through a structured buyout, offering a promising path to a secure future.

Discover how this unique strategy not only secures financial well-being but also positively shapes their legacy through a slower and more deliberate transition out of the business.

Key Highlights:

• Financial Empowerment: Uncover the significant financial benefits that advisors can experience through a structured buyout, ensuring a favorable long-term financial impact.
• Legacy Transformation: Learn how the Partial Sale approach provides advisors with the opportunity to shape their legacy positively and leave a lasting impact on their clients and the industry.
• Amplifying Business Growth: Discover how focusing on their business after the initial partial sale can amplify overall buyout potential, unlocking exponential growth and value.
• Step-by-Step Transition: Navigate the strategic journey of a Partial Sale, gaining insights into the carefully crafted process that allows for a gradual and successful transition.
• Sustained Success: Explore how embracing a Partial Sale paves the way for sustained success, positioning advisors for continued growth even after the full business transition.

Stream the new episode of Always On by clicking here: paretosys.co/AODM_ep42

We would love to hear your thoughts on this episode or answer any follow-up questions. Please feel free to reach out to: inquires@paretosystems.com

Duncan is traveling in Dallas along with Brad Shaffer at First Trust and Tyler Murray at Pareto Systems presenting growth strategies outlined in The Blue Square Method.

Click here to download Chapter 1 now: www.thebluesquaremethod.com

"Content marketing is and will continue to be the future in relationship management, especially when it’s customized, because it just triggers moments of recognition and appreciation."

This is an excerpt from episode 41 of the ‘Always On with Duncan MacPherson’ podcast with Kevin Mulhern.

Click here to watch on YouTube

Relationship management is both an art and a science.

And it is also a balance between high tech and high touch i.e., combining technology and automation with the human value-add.

But how do you achieve this balance?

Learn by streaming the latest episode of the “Always On with Duncan MacPherson” podcast featuring Digital Marketing Expert Kevin Mulhern here: paretosys.co/AODM_ep41

Automate, Engage and Retain: The Future of Marketing in Finance with Kevin Mulhern (Ep. 41)

Do you want to attract, engage, and retain clients without having to spend too much time on tedious marketing tasks?

In this episode, Duncan MacPherson speaks with Kevin Mulhern, CEO and co-founder of AdvisorStream, a digital marketing platform for financial advisors. They talk about making small tweaks to achieve organic growth, focusing on relationship management and automated marketing.

They discuss:

• How AdvisorStream helps advisors deliver highly personalized content through a data-driven approach
• Three key drivers to exceed expectations: needs-based, values-based, and goals-based
• Biggest reasons why clients leave advisors (and how to tackle them)
• Empowering your network to become referrers by giving them something to talk about
• And more

Stream the new episode of Always On by clicking here: https://paretosys.co/AODM_ep41

We would love to hear your thoughts on this episode or answer any follow-up questions. Please feel free to reach out!

Watch the replay of:

Unlock Your Growth Potential with Powerful Video Marketing

Discover the Art of Video Marketing and Transform Your Business!

Here: www.paretosystems.com/webinars

Are you an advisor searching for innovative ways to stand out, connect with your audience, and attract your ideal clients? Look no further! Join us for an exclusive webinar where we unveil the secrets of leveraging the immense power of video.

Here’s what you’ll learn:

• Kickstart Your Video Marketing Journey
• Maximize Your ROI
• Unleash the Power of ChatGPT
• Make Weekly Video Creation Your Best Investment

Don’t miss out on this opportunity to revolutionize your marketing strategy and elevate your business to new heights.

Listen to the replay here: www.paretosystems.com/webinars

Your Value

Ensures clients stay focused

Your Fuel

Ensures you work hard and keep the faith

To discover the mindset and best practices of top fee for services professionals, read The Blue Square Method: thebluesquaremethod.com

Some advisors overly fixate on building more money for their clients. However, the goal is to build better lives - which can mean different things for different clients!

And how can advisors build better lives for their clients?

By engaging them in deeper relationships, actively listening to their needs, and enabling them to make the right choices.

If you want to improve your client relationships, learn how in this new episode of Always On! Tune in here: paretosys.co/AODM_ep40

Are you a financial advisor looking to sell your practice?

You may have heard that interest rate increases have decreased the opportunity to sell your practice.

However, this is a myth according to Ted Jenkin, who has helped several advisors navigate a business sale and sold his own multi-million-dollar practice!

If you’re interested in de-risking and potentially accelerating your net worth in the current environment, stream the latest episode of Always On: paretosys.co/AODM_ep42

Some advisors overly fixate on building more money for their clients. However, the goal is to build better lives - which can mean different things for different clients!

And how can advisors build better lives for their clients?

By engaging them in deeper relationships, actively listening to their needs, and enabling them to make the right choices.

If you want to improve your client relationships, learn how in this new episode of Always On. Tune in to the full episode now (or download for later!): paretosys.co/AODM_ep40

Where AI falls short in financial services…

Play this short clip from the latest episode of the Always On podcast, where Tyson Ray explains why advisors might have an edge over AI in relationship management!

To learn more about strategies for improving your client relationships, stream the full episode here: paretosys.co/AODM_ep40

Everyone has some goals in life that they get super excited about. Your clients have it too. Perhaps they have their own bucket list.

Are you helping them get closer to their needs every day?

This week on the Always On podcast, Tyson Ray and I discuss how you can take your relationship management to the next level through “needs-based planning.”

Tune in now by clicking here: paretosys.co/AODM_ep40

The Total Relationship: The Best Value-Add Advisors Can Offer with Tyson Ray

The biggest value-add advisors offer to their clients does not lie in the rates of return or complex financial reports. It lies in the advisor-client relationship!

In this episode, Duncan MacPherson speaks with Tyson Ray, CFP®, CExP®, CIMA®, founding partner at FORM Wealth Advisors, about the concept of Total Relationship and how it can help you grow your business organically — while maintaining a sense of purpose.

They discuss:

• Why relationship-based growth might be better than growing through acquisitions
• Areas where financial advisors add significantly greater value than AI coaching
• Strategies to improve relationship management (For example, Up or Down™ by Tyson)
• What it means to create true wealth for clients
• And more

Stream the new episode of Always On by clicking here: https://paretosys.co/AODM_ep40

What a crew!

In Denver with Ryan Edwards, Jake Rigert, Mark Friend and Michael Leyden all with First Trust discussing The Blue Square Method with a high caliber group of Financial Professionals...

Click here to view post on LinkedIn