If clients don't clearly understand who you serve best, you may not be maximizing your potential.

Define your ideal client, communicate it consistently, and align your services to resonate deeply with those who benefit most. Success isn't about quantity; it's about meaningful impact.

Want to dive deeper into these insights? Check out my latest "Always On" podcast episode "Elevate Your Practice - The Power of a Partial Book Sale" featuring serial entrepreneur Ted Jenkin, CEO of Oxygen Financial and President of Exit Stage Left Advisors: paretosys.co/ao_bb