Every Business is Built to Be Sold: Proven Strategies to Maximize Your Endgame
Includes Q&A
Tuesday, September 24th at 12 pm ET
Join Duncan MacPherson, along with special guest Ted Jenkin, CEO of oXYGen Financial and President of Exit Stage Left Advisors, for a powerful session on how to maximize the value of your business and plan for a successful exit.
Close
Coaching Financial Advisors for over 25 years1.866.593.8020
Close
Home
Speaking
Partners
Contact
Pareto Academy Login
Blog Posting Image
Branding is the Lifeblood of Advocacy
2023-02-09 • 20 second read

Branding not only impacts prospective clients and existing clients, it impacts other influencers like strategic partners. Branding is the lifeblood of advocacy. It is reputational and can be relayed. Marketing can create transactions, but does not go anywhere near as far as branding when it comes to referrals. Introductions from advocates are a recurring revenue stream for your business and build the very fabric of your business. Transacting is like sewing without a knot at the end of the thread. Lastly, and it bears repeating, branding helps achieve stewardship, meaning your value is bought, not sold.

Pareto Systems
Thank you for submitting the online form. A Pareto Systems representative will contact you within 24 hours or the next business day.