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Clients are the Key to Your Success
2018-05-22 • 3 minute read

I'm often asked for ideas from people who are looking for unique items to give to clients as gifts whether it's for referral recognition, on-boarding, birthdays, milestones and the like. And while I've passed along many suggestions over the years, this has to be one of my favorites - and not just because it supports my wife's business!

Transparency Alert!

OK so clearly I'm biased but this really is a good idea. My wife Shawni sources vintage keys from all over the world and turns them into unique key chains and jewelry. The keys themselves are intriguing and interesting and harken back to a simpler time. They not only have good energy but they ultimately symbolize your value too - after all, you are the key to unlock your clients goals.

Furthermore, think about this - what are the 2 things pretty much everyone takes with them everywhere they go? Their phone and their keys. A vintage key chain not only has a positive impact - it also has enduring shelf life meaning clients will keep it for a long time.

Multi-sensory Marketing

An interesting twist to the vintage key gifts is that she also can add a small aroma therapy diffuser to the key chain or jewelry that produces a subtle scent. The sense of smell triggers vivid memories and with the right essential oil it can create a sense of calm and rejuvenation. I'm a big fan of the diffusers too because they promote deep, intentional breathing. As you may know, typical breathing can be shallow at times and can contribute to fatigue.

Bang for the Buck

So if you get a chance, take a look at www.keyeragifts.com and send her an email at shawni@keyeragifts.com to arrange a time to discuss if there is merit to adding this into your client gift-giving mix.

But Wait, Don't Order Yet...

With every order, KeyEra Gifts will also include a couple of beautiful vintage key inspired thank you cards that you can send to a client to pay tribute to moments of truth like referrals and to unlock the full potential of your relationships. (See what I did there?)

Thank You!

Duncan MacPherson

P.S. Mention my name when you speak with her - it can't hurt..

Take client gifting, and your business, to the next level with www.KeyEraGifts.com.

Pareto Systems
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